THE NEW OUTLET

Outlet malls have had a good run over the last couple of decades. In the late 1990s they generated billions of dollars in sales for brands like Calvin Klein and Ralph Lauren, which found customers outside major cities were eager to buy last season’s castoffs and lower-quality products designed specifically for the channel. But those days are long gone. Brands are trying — with mixed results — to control inventory and rein in discounting. 

ANOMALY, an online solution for designer brands to clear excess inventory, provides a more convenient and sustainable solution that resonates better with our generation. Check out our latest additions to find your favorite brands at a fraction of their retail prices.